Senior Project
For my final two semesters for my Graphic Communication major, we developed a fictional business. For the business, we needed to come up with a brand identity, package designs, and a process book.
I developed a logo, beer labels, beer carriers, t-shirt designs, a merchandise catalog, web ads, a bus vinyl mockup, brand identity, and a process book.
My company is Cryptid Brewing Company. They are a Minnesotan brewery that revolved around cryptic creatures. Their Slogan " Share a Beer with a Story" as each brew was based around a cryptoid.
Independent Study
In my independent study, we were to rebrand two companies. One that I received was Dean's Ice Cream Moose Tracks. Within the semester I created a commercial, new packaging, and a page for a magazine ad.
Book Covers
Through an internship, I worked with New Rivers Press to design the covers for two poetry books. Learning the process from mood boards, to critique, and the final design.
